You know the kind. The polyester polo nobody wants to wear. The tote bag that splits on the way home from the event. The jacket with the logo so big it looks like a sponsorship, not a uniform. It ends up in the back of the closet - or worse, the landfill - and it does nothing for the brand it was supposed to represent.
We built Geared Up to fix that.
We started as clients - trying to source branded spirit wear for kids' teams. We discovered quickly that most suppliers weren't interested in helping us select well — they were interested in moving volume.
So we started doing it ourselves. We researched, learned and built a process that delivers gear people were actually proud to wear.
The feedback from kids, parents, coaches and staff was overwhelmingly positive. That's when we knew there was a business here — and that other organisations deserved the same experience.
Geared Up is a woman-owned small business based in Toronto. We work with clients across the city and beyond - youth sports leagues, independent schools, automotive groups, corporate teams and anyone else who cares about how their brand looks on a garment or product.
We are proudly Canadian, and proudly opinionated about the products we recommend.
The difference between a promotional products company and Geared Up is simple: we will tell you when something isn't right. If the product you've chosen won't hold up, won't photograph well, or won't feel premium enough for what you're paying — we'll say so, and we'll show you something better.
Our reputation depends on you being proud of what arrives at your door. That's a pretty good incentive to get it right.
What We Stand For
Six jackets your team reaches for every day are worth more than sixty that live in a storage room. We'd rather help you buy fewer, better things.
A logo that's too big, in the wrong place, in the wrong colour, on the wrong product will work against your brand. We know the difference between branding and decorating — and we'll make sure you get the former.
If it ends up in a landfill after two uses, we've both wasted money and contributed to a problem. Premium quality isn't the expensive option — cheap looking gear that nobody uses is.